set up shop faced with fierce competition, not to mention in the current business society, therefore, as operators, only to master more skills, will let the store operation easier. In fact, many of the tricks in the shop, there is a category of Yin trick, in order to make money a little unscrupulous. We do not advocate the use of these means, but you have to know what they do, so not clear in the competition's defeat, or inadvertently used at Cleverness may overreach itself.
Yin recruit one: donkey donkey road surgery
good products are sometimes no one cares, and even do a lot of publicity is still ineffective. Some businesses are often forced to come up with good ideas.
The basic method of
"donkey on the road" in the promotion is to employ some people or let the unit people disguised as customers queuing up to buy their own products, customers will imperceptibly be led by "a" on the road ", to buy its goods. Good goods are used by customers, will naturally be recognized by consumers, and to achieve the purpose of promotion.
is a company specializing in the production of cold pillow, opened at the beginning, although has spent a lot of effort to promote products, although the quality of the product itself can also be said to be perfect, but you can always cool pillow No one shows any interest in propaganda. The company through market brokers launched a "good way to cudgel thinking, the donkey on the road".
a few rows of long time bustling, pedestrian team attracted many curious: "here to sell what?" "What's up here?" Caused by an atmosphere of panic buying, which led to a lot of conformity type buyers. With the continuous sales of products, people gradually realize the superiority of this kind of cool pillow, more and more people to buy, the market quickly opened and entered the international market.
"donkey on the road," the idea is feasible, but must ensure that the sale of goods is genuine, not to deceive customers.
Yin recruit two: "light and shade"
some people think: something to do with Yin and yang. Do not be too clear, all the results from event.
American promotional wizard Harry, 15 years old at the circus to do child labor, they know this trick. At one time, he was in the circus ticket office, resorted to the strength of the whole body shouted: "come! To! To see the circus, we presented a bag of delicious, delicious peanuts!" The audience was attracted, and rushed to the circus, watching while eating, very happy.
in a short while, the audience all feel dry mouth, at this time, Harry and cried out lemon juice and all kinds of drinks, people are scrambling to buy. Originally, Harry >